Facebook vs YouTube Ads Comparison | Different Types of Ads Facebook vs YouTube
Ads Comparison Facebook vs YouTube Types of YouTube Video Ads 1. TrueView (In-Stream or Discovery/In-Display) TrueView video ads come in two forms, In-Stream and Discovery also called In-Display. In-Stream video ads play before the posted YouTube video. In-Display video ads appear as a sponsored suggested video in the top right sidebar above playlists and YouTube suggested videos. Both In-Stream and In-Display video ads can be any length since the viewer can decide if he or she wishes to keep watching. In addition, In-Stream ads are skippable with “Skip Ad” buttons appearing after 5 seconds. Both options are pay per view though views are defined differently for each ad type. For In-Stream ads views are defined as a viewer watching at least 30 seconds or engaging with the video. When videos are shorter than 30 seconds a view occurs if a viewer watches the whole video. For In-Display ads, a view is registered as soon as a viewer clicks to watch the video. Though your...